apple stores
Apple's stores reached $1 billion in sales faster than any retail business in history
from the ifoAppleStore site, a report on Sr. VP Retail Ron Johnson's talk at the Success for Design conference.
"But the most important thing we set in our design criteria," Johnson said, "is we wanted to create very distinct experiences for customers, in what they perceive as a public place. More like a great library, which has natural light, and it feels like a gift to the community. In a perfect world, that's what we want our stores to be."

He then asked the key question, "Does good design lead to increased sales profit?" For Apple, he responded, "The answer is clearly, yes." He displayed a graph of Apple's stock price since the retail stores opened, and it showed the annual price has increased. He forecast the stores will do about $1.2 billion in sales, and make a $30 million direct profit, along with a$200 million in so-called "manufacturing profit" for the company.


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